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Learning to Swim With Michael Klim
They may never swim like Michael Klim, but the Olympic champion wants all kids to reap the safety, health and wellbeing benefits of learning to swim.
Klim is featured as Australian Unity’s Learn to Swim Ambassador in Swim Australia’s new Community Service Announcement, released to networks today.
The Community Service Announcement reminds parents about the importance of swim education for all children.
“Having grown up around the pool my entire life, I have witnessed first-hand the pleasure and satisfaction the ability to swim can bring a child,” Klim said.
“I've always seen swimming as an amazing skill for a child to acquire. Swimming is a tool for life, not only keeping children safer by building their confidence in and around water, but also enhancing their physical and mental development.
“Swimming not only gave me the opportunity to represent my country at the highest level but it taught me some invaluable life lessons such as perseverance, camaraderie, dedication and a passion to pursue a goal, and for that I'm very grateful. I would encourage all parents to give their children the opportunity to learn to swim.”
Through the Community Service Announcement, Ross Gage, Chief Executive Officer, Swim Australia, wants to spread the word on swim education.
“Learning to swim not only makes a child safer around water, it leads to a lifetime of health and enjoyment. To this end — Swim Australia is delighted to launch a new Community Service Announcement supported by Australian Unity, featuring swimming legend Michael Klim,” Mr Gage said.
Rohan Mead, Group Managing Director, Australian Unity, said the timing of the CSA was perfect.
“When the Olympic Games start, swimming will dominate the news. It’s a great time to make learning to swim topical,” Mr Mead said.
“The message to parents in this Community Service Announcement is straight forward: enrol your kids in a registered swim school so they can be taught how to swim.”
Click here to view Swim Australia’s community service announcement.